Wakefly is a leader in website development. We understand how to build an effective website that achieves your marketing goals and gets it right the first time. For nearly 20 years, we have successfully worked with our clients to leverage technology platforms for better marketing. Through a combination of experience, research and collaboration, Wakefly acts as an extension of your team to lead your project to success.

Our strategic approach differs from other agencies in the way that we take the time to deeply understand your business, your goals, and your target audience to craft a custom solution that will resonate with your site's users. Rather than focusing only on features and functionality, we make sure that everything on your website ties back to your business objectives and has a positive impact on your business.

Wakefly sets projects up for success with a thorough planning phase. We start with the data, reviewing Google Analytics and any other user behavior data available to get an objective look at the current performance of your site. This allows us to establish some baselines, see what's working, and identify opportunities. 

We put a lot of emphasis on understanding the target audience(s) for your site and what the primary actions and behaviors that they would expect to be able to perform there. Wakefly's creative strategy process goes beyond design to explore the way your content is organized and how users will interact with that content to make sure your site provides the optimal experience. We'll collaborate with you to understand your key personas and make sure that you have the right content and messaging for each throughout all stages of the buyer's journey. 

Our team is experienced on a variety of leading Content Management Systems (CMS) including Kentico, Sitefinity, WordPress, Umbraco, and more. This breadth of technical knowledge allows us to match you up with the platform that best aligns with your budget and desired functionality. 

All of our websites go through a rigorous multi-step quality assurance testing process prior to launch. This includes code reviews, browser/device testing, technical SEO checks, and more. After our internal team has completed all of our testing, we then turn over the website to your team for an extensive review to make sure everything is working as expected prior to launch. 

Whether you host your website with us, or elsewhere, our team will guide you through the deployment process. We have launched hundreds of websites and know how to launch a secure, high-performing website without any unwelcome surprises. Once your new site is live, our team is still here to help.